The strategies of marketing change continuously, so it is very hard to adapt to these strategies. The presence of your brand can be managed properly if you take the help of some tools that are meant for this purpose. If you use LinkedIn or Twitter handle then also you can get a lot of help in your plan to market your brand. Choosing the best account after monitoring each of these can take your lots of time. However, if on social media you follow some digital marketing experts then your time can be saved.