What are KPIs in digital marketing, and why are they important?

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Hot Fuego, LLC 4 weeks 2024-11-06T11:58:28+00:00 0 Answer 0

Answer ( 1 )

  1. KPIs (Key Performance Indicators) are metrics that measure the success of digital marketing efforts. Common KPIs include website traffic, conversion rate, cost-per-click (CPC), return on investment (ROI), and engagement rate. They are crucial for evaluating campaign effectiveness, identifying areas for improvement, and ensuring marketing strategies align with business goals.

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