What is a content Marketing bottleneck
You have sorted your content strategy, and your teams are ready to pitch in and do their bit. But what about the digital systems that are used to manage all those pieces of content? Technology can help in solving all this chaos and can also help in streamlining content marketing software. A content bottleneck happens where demand for content exceeds the capability of an organization to deliver and meet that demand in a timely manner. While that’s simply stated, the factors and circumstances making content marketing bottlenecks are many and sometimes might not even be obvious.
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