What are KPIs in digital marketing, and why are they important?

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What are KPIs in digital marketing, and why are they important?

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Marketing Hot Fuego, LLC 2 months 2024-11-06T11:58:28+00:00 2024-11-06T11:58:28+00:00 0 Answer 0

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Hot Fuego, LLC · Answer 1 · 2024-11-06T12:07:31+00:00

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2024-11-06T12:07:31+00:00 November 6, 2024 at 12:07 pm

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KPIs (Key Performance Indicators) are metrics that measure the success of digital marketing efforts. Common KPIs include website traffic, conversion rate, cost-per-click (CPC), return on investment (ROI), and engagement rate. They are crucial for evaluating campaign effectiveness, identifying areas for improvement, and ensuring marketing strategies align with business goals.

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What are KPIs in digital marketing, and why are they important?